See what happens when creative legends use AI to create ads for small businesses

Today we're launching The Small Brief, an initiative that brings together four icons of the ad industry to support local businesses they love. Their mission is to create breakthrough, studio-quality campaigns that elevate amazing businesses while highlighting the storytelling power of AI and inspiring other creators and small businesses to explore it for themselves.

We gave creators unlimited access to Flow, Google's AI creative studio, to bring these product stories to life. Here are the icons and businesses they support.

Google's AI tools help small businesses make a big brand impact by empowering them to create studio-quality ads with a unique voice and style, find their next customers and streamline workflows.

We'll reveal the final campaigns and share an in-depth look at each creative process in June.