ANI

Make.com Automations for Saving Time as a Data Professional

Make.com Automations for Saving Time as a Data Professional
Image by Author

 

Introduction

 
Most data professionals waste their working hours on tasks that could be automated. Performing manual data collection, repeatedly generating reports, constantly copying and pasting between tools, and shuffling spreadsheets feel like part of the job. But they are not. They are time killers that pull your focus away from the actual analysis work that drives real decisions.

In this article, I will demonstrate how you can build enterprise-grade automation without writing a single line of code. Make (formerly Integromat) renders this feasible, and data professionals are already using it to reclaim lost hours.

 

The Real Cost of Manual Data Work

 
Data professionals spend significant time simply cleaning and organizing data. These manual processes introduce errors. When you are populating data between multiple sources by hand, human mistakes are bound to happen. Incorrect data subsequently corrupts your entire data analysis pipeline.

Make fixes this. It is a visual automation platform that connects your applications, ensuring they work as a single system. There are no APIs to write and no complicated infrastructure to maintain. It offers a straightforward, visual builder where you drag pieces together like building blocks.

 

Understanding Make

 
Make is built on a simple philosophy: let software handle repetitive tasks while you focus on the thinking. The platform connects over 1,800 different apps and services using a visual scenario builder.

 

The Make.com interfaceThe Make.com interface
Image by Author

 

Think of a “scenario” as an automated workflow. It starts with a trigger, which is an event that sets things in motion. Perhaps a new file drops in your cloud storage, or someone fills out a form. Maybe a new record appears in your database. That trigger launches your scenario, and a chain of actions happens automatically.

Each action is called a module. One module might grab data from an API. Another transforms that data or filters it. The next module might push it into a spreadsheet, send a notification, or store it in a database. You connect these modules with your mouse, mapping data from one step to the next.

The platform already understands how to interact with each of these 1,800 apps. It handles all the technical authentication and API complexities behind the scenes. You simply click, drag, and configure what you need.

 

Why It Matters for Data Professionals

 
Data work has changed. You are no longer just analyzing data you already have. You are ingesting data from multiple sources, transforming it, validating it, and delivering it where it needs to go. Often, you are doing this dozens of times per week with slightly different parameters or timeframes.

Make eliminates the repetition. It handles the plumbing while you handle the intelligence. Consider these real-world examples from data professionals who have already made this shift:

  • Data professionals utilized Make to synchronize customer data across their entire tech stack in real-time. When a new customer enters their CRM, the system automatically updates their data warehouse, adds the customer to the correct analytics dashboard, and logs the event in their business intelligence tool. Zero manual work. Perfect data consistency.
  • An e-commerce analytics team connected their Shopify stores to Make and built automated dashboards that feed into Google Sheets and Slack. Every morning at 9:00 a.m., their executive team reviews sales metrics, profit calculations, and marketing ROI without anyone lifting a finger.

These are not complex custom systems built by developers. These are scenarios that took hours to build, not weeks, and they require zero coding knowledge.

 

Building Your First Data Collection Automation

 
Let’s walk through a realistic example. Say you need to collect data from multiple online sources each week. Perhaps you are monitoring industry trends across various websites, collecting competitor pricing data, or aggregating customer feedback from multiple platforms. Typically, this involves recording URLs, logging into each site, exporting or copying data, organizing it, and formatting it. It is tedious and error-prone.

Here is how Make automates this process:

  1. Set up your trigger. In this case, you would use a schedule trigger that fires every week on the day and time you choose. Monday morning at 8:00 a.m.? Set it.
  2. Add action modules. Fetch data from your sources. Make has pre-built modules for popular platforms like Google Sheets, Airtable, databases, websites, and APIs. If you are pulling from a website that does not have a dedicated module, you can use Make’s HTTP module to directly call any web endpoint.

 

Make HTTP module configurationMake HTTP module configuration
Image by Author

 

  1. Transform the data. This is where Make’s data processing capabilities excel. You can filter data based on conditions, combine information from different sources, split columns, merge fields, calculate new values, or restructure entire datasets. All of this happens visually. You are configuring rules, not writing code.
  2. Specify the destination. Push the data into Google Sheets. Add it to your data warehouse. Store it in a database. Send it to Airtable. Email it to yourself or your team. Make supports all of these destinations and hundreds more.

Once you save your scenario, Make handles the execution. Your data collection happens automatically on the schedule you defined. New data appears exactly where it needs to be, exactly when you specified, in exactly the format you configured. No manual intervention. No mistakes from tired people doing repetitive tasks at 4:00 p.m. on a Friday.

 

Why Data Professionals Are Adopting This Right Now

 
The automation landscape has undergone significant changes in the last year. Make has recently added over 200 AI-powered apps to its library. This means you can now build scenarios that not only move data around but also process it with artificial intelligence (AI).

Imagine using ChatGPT to summarize unstructured customer feedback before storing it in your database. Or, have an AI automatically categorize incoming data before it gets processed. You can even generate insights from raw data automatically. These capabilities are now built directly into Make.

 

Building Your Automation: Step by Step

 
To demonstrate the practical application of building data collection automation, we will walk through the setup. This example consolidates data from multiple sources into a single location.

Start by signing up for Make. You receive a free account with limited functionality, which is sufficient for building and testing your automation. The free plan is genuinely functional for small data projects.

Click Create a New Scenario. You will see a blank canvas.

 

Make scenario canvasMake scenario canvas
Image by Author

 

  1. Add your trigger. Click the “+” button to add a module. Search for your trigger source. If you want to automate something on a schedule, search for “Schedule.” To trigger when a file appears, search for your storage service. If you want to trigger a webhook (meaning some other app sends a signal to Make), search for “Webhook.” Configure your trigger parameters. If it is a schedule, pick the frequency and time.
  2. Add your first action. Click to add another module. Search for the app or service where your data lives. Maybe it is Google Sheets, Airtable, a database, or an API. Make finds the module and opens its configuration panel.
  3. Configure this module. You are telling Make which specific data to grab. Perhaps you are searching for records that meet specific criteria, or retrieving all data from a specific table. You are not writing queries; you are filling in fields and selecting options from dropdowns.

 

Configuring a module in MakeConfiguring a module in Make
Image by Author

 

  1. Map your data. This is where data flows from one module to the next. If your trigger gave you a timestamp, you might use that timestamp to filter which records to retrieve in module 2. Make shows you which data is available from previous steps. You click to include it.
  2. Add your next action. You may want to transform or validate data before moving it to a new location. Use Make’s built-in data tools. Filter records, combine fields, split columns, and calculate values. Each operation is configured visually.
  3. Specify your destination. Where does the final data go? If it is Google Sheets, you select the spreadsheet and specify which columns to populate. If it is an email, you are designing the message with your data included. If it is a database, you are mapping fields to columns.
  4. Run a test. Make lets you execute your scenario once to see if it works. You will see exactly where the data flows, whether errors occur, and whether your final output looks right.
  5. Activate your scenario. Once it works, click a button to turn it on. Now it runs automatically on the schedule or trigger you defined.

 

Handling Common Data Professional Challenges

 
One issue data professionals often face is handling errors. What if a data source is temporarily down? What if a value comes through in an unexpected format?

Make handles this with error-handling modules. You can set up paths in your scenario that only execute if an error occurs. Perhaps you could send yourself an alert email if the Google Analytics API becomes unreachable. Perhaps you could add a human review step if a data value falls outside the expected ranges.

Another common challenge is when your data sources might speak different languages. One API returns data in one format, another returns it differently. Make’s mapping system handles this. You are telling Make how to translate data from one format to another. One module outputs dates as MM-DD-YYYY, but your destination expects YYYY-MM-DD. Map and transform it. A source returns data in JSON, but you need it in CSV.

 

The Business Impact of Data Automation

 
Let us be direct about what this enables. When you automate your repetitive data work, you are not just saving time. You are enabling better decisions.

  • Real-time data means that decision-makers always have access to current information. When your reports are automatically updated throughout the day, rather than being manually assembled every Monday, executives can spot trends and problems more quickly. They respond to opportunities while they are still opportunities, not two weeks after they happened.
  • Data accuracy improves. Manual data movement introduces errors. Automated data movement does not. Your analysis is based on clean, consistent data that has been validated by rules you define, not by tired people doing copy-paste work.
  • Your team’s capacity increases. If you were spending 15 hours per week on data grunt work, now you have 15 hours per week for actual analysis. For questions that need answering. For models that need building. For strategic work that drives business value.

In one real-world case study, a company saved over 40 hours per month by automating a single weekly reporting process. Scale that across your entire data operation, and you are looking at hundreds of hours reclaimed annually. That is time you can spend on high-value analytical work instead of data wrangling.

 

Making Your Case for Adoption

 
If you are considering proposing this to your team or organization, here is what matters to decision-makers:

  • Cost is minimal. The free tier of Make works for small operations. Paid plans start at around $99 per month. Compare that to even one developer’s salary for a few weeks of custom development work. The ROI is instant.
  • Implementation speed is fast. You are not waiting months for a custom integration to be built. You are building automations in hours or days, not weeks.
  • Maintenance is simple. You are not managing code or infrastructure. If Make updates their platform, you benefit automatically. If you need to change something about your automation, you adjust it visually. No recompiling or redeploying.
  • Risk is low. You are starting with a free account. You can build and test a scenario with zero financial commitment. Once it is working perfectly, you activate it. You are not betting the company on anything.

 

Wrapping Up

 
Pick one repetitive data task you do regularly. Something that feels tedious. Something that takes at least an hour per week. Create a Make scenario to automate the process. Use their free tier. Allow yourself an afternoon or two to familiarize yourself with the interface and create your first automation.

Once you see the value in one automation, scale it. Build another. Then another. Before long, you have restructured your entire data workflow.

This is where data professionals’ work is heading. Make is rendering this feasible. The time you save after that is yours to invest in work that actually matters.
 
 

Shittu Olumide is a software engineer and technical writer passionate about leveraging cutting-edge technologies to craft compelling narratives, with a keen eye for detail and a knack for simplifying complex concepts. You can also find Shittu on Twitter.

Source link

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button