Publishers sound the alarm: Features of the Mighty Google Search – such as Ai Overnviews and AI-Mode – Quest for silence their traffic.
This shift, known as Stark 11 “Google Zero,” converts the students to find the content, often stretching links and directly to the summers produced by AI. The result? The drop of traffic transfers receives the news academics.
Some publishers report a surprise drama – about 50% slightly transfer-The stored or improve their standards in search results. The back type back of development.
Dealing, organizations' organizations evaluates alternatives: subscriptions, podcasts, live events – or what to create direct communication with potential students in Google.
Publishers love nearby media, the Newsquest, and reach them twice unique contributions and a faithful talent, believing that the strong product ownership can say Ai Shift.
Is There Hope? Confusion provides a whole life
Between cleaning, the first AI confusion reveals a new step called Comet plus. Under this program, fight $ 42,5 million to share income and publishers – starting with 80% of the contents of the AIs wishes.
The rich branch between the legal rising area, with high stores such as Nikkei (Ft's Company), Corp news, and Dow Jones condemned unauthorized use.
The model is not perfect, and agreements take time, but the concept is clear: Ai platforms that promise to pay for source objects can only give the storms of today's stormy water.
After number: How bad is, really?
Not all a pleasant surprise. The third right study suggests sites scheduled for one number that may lose 79% of their traffic When the look at Google AI comes outstanding above their list. The switching of the Whepapping from the visual observation.
Authoritas Data, cited by Watchdogs Industry, also indicates up to 47.5% down click prices – using high prices, according to vertical and platform. Result: Cracking crashes in advertisers depend on the page view.
Indeed, the model once set forward to click now it risks the appearance of visible content, the fee is up.
What is next? One's touch must be changed
If the old play bookbook is broken, what is the strategy? Experts say that the printers will be those who retrieve the letters that have lost AI:
- Providing less than Radar content that AI cannot summary (local news, investigate stories, news media technology).
- Creating a specific relationship through news books, events, pards.
- Viewing License Terms or Fees for income with AI platforms-modify compensation on the basis of slavery.
The news leaves now talk about more than standards or SEO-prepare for the future when Product loyalty, trust and quantity Story more than any algorithm ping.
