“Don't start with product. Start with the problem you are with fire solve. “
– JD Meier
For the twenty years of Microsoft, I live in the innovation and business structures. I worked after the ceos scenes and ask their future, the targeted founders through drillions-dollar pivots, and they turn to start sparks in strategic engines.
But my favorite job?
Helping people, like you, start and grow real businesses.
From the Cooling Soliprenueurs in my back room to the global entrance, I have read one thing: Traditional advice about the business is missing point.
He pulls you in an object in front of helping you answer single important questions.
That's why I have created these 10x guidelines. It is not a checklist. It is a sharp form of the first. It is a strategy – first designed to help you build your business all around you: Your power, your story, and the people who go here to serve.
And shallow.
Part 1: 4 Vital Questions
1. Who is the customer?
Not Demographic-this person cares. Give them a name, a day in their life, and desire.
Action: Write the story of visible customers. What do they want to change? What do they care about?
2. What is the problem?
No problem, no business. Find pain, conflict, or frustration. It's better however: troubleshoot people already pay for solving.
ACTION: What is doing this urgent? How did they settle now (and why is that sucking)?
3. What does success look like?
What changes do you do? Show “after”.
Action: Describe the visualization of your customer. Be positive, financially, effective.
4. Who is the competition?
Not only to direct competitors – see the current character. What are the people doing this? Action: Write existing solutions. Now explain why your way is very better.
Part 2: Locking of Strategy
Setting:
What category do you fit, and how are you unique?
Formula: because [customer]WHO [problem]We Offer [solution] that [unique outcome].
The Blue Ocean Strategy:
Can you redefine the problem? Can you direct an unattended niche? Can you end the Industry BS?
The special value is stable:
What do you have that some cannot copied easily? This can be your personality, your process, your community, or your IP.
Part 3: The purpose of the VENN (Energy Route)
When these 4 gatherings are overlap:
- What do you like?
- What is good?
- What does the world need?
- What will people pay for it?
This is your Founder edge. Create your business from here and everything works better – especially when things get tough.
Section 4: The fastest way to the first Dollar
You don't need a website or logo to start. You need a discussion.
Steps:
- Identify 5 people who can seek your help.
- Talk to them. Listen deeply.
- Give to solve their problem.
- Charge the appropriate price.
- Move results.
Rinse. Analyze. Repeat.
During Lunch Lessons: How Others Do
Maya: From Idea to $ 1k Coaching Client 3
Maya was the Mindset coach stuck in research mode. He used 4 key questions to explain his right client and offered free times to test his opinion. His third conversation turned $ 1,000-pay-based involvement and repetition.
TARIQ: Creating Global Side Hustle from his garage
Tariq customized sneakers. He wrote the process on Instagram, created a simple order form with Typerform, and used DMS to sell. In 60 days, he is enough to quit his temporary work.
Elena: Company fleeing in good teaching offer
After 15 years of financial year, Elena wanted to help zealous experts restore their health. He turned his journey into compulsory story, and put it as a 4-year teaching program, and he made him a monthly $ 3,500 per month only for 8 customers.
Part 5: The edge of your inventory
It brings something no one else does: your story, your scars, your superpower.
Answer these:
- What is the thing that people always ask for help?
- What did you reveal?
- What can you do even when no one pays you?
- What are the wrong benefits you have (experience, network, discernment)?
Turn that to your first offer.
Part 6: Setup and structure (only after clear)
If you have confirmed your opinion:
- Select the name of your business & protect the domain.
- Choose a simple business structure (start with props or LLC).
- Use Mood, Gumroad, or PayPal to collect money.
- Build a basic type (start with an canva).
- Create a simple website or arrival page (Card, vision, or shofiffy).
Save on Scrazy. Fancy comes later.
Section 7: Grow up with the purpose
- Marketing: Teach you know. Show modifications.
- Community: Build up in your audience, not to them.
- Net worth: Focus on a repeated value or the results of high tickets.
- Foundation: Change a boring, give us some others.
FAQ: What new inventors are asking the most
Can I start a business without money?
Yes. Start with the skills you already have. Give services, teaching, or consultation. Use free tools. Charge in advance. Again later.
What if I Don't Have a Vision?
You don't need “the perfect idea.” Start by solving a problem you understand well or help a few steps behind you.
Do I need to give up my work first?
No. Good move to build on the side. Verify your offer. Make your first sales. Then decide when to leave all of you.
What if someone else already does?
Good. That means something is wanted. How is your edge from you Do – your voice, lens, your model.
How long does it take to succeed?
It depends. But the clarity and focus of the action of stress. Many early founders received their first $ 1K for 30-60 days.
Last Names
You don't need more opinions. You need to do what you already know Useful and important to someone else.
This is how you start the business designed you-Iders it on something ongoing, meaningful, and happy.
And shallow.
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